Safety Culture: From Theory to Practice
ISBN 6500447182
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Andreza Araújo
Safety Culture Expert | Senior EHS Executive
Andreza Araújo is a safety culture expert and senior EHS executive with more than 25 years of experience in environment, health and safety. She is a Civil Engineer and Occupational Safety Engineer from Unicamp, holds a Master's degree in Environmental Diplomacy from the University of Geneva, and completed sustainability studies at IMD Switzerland.
Andreza has served in Global Head of EHS roles in Fortune 500 environments, leading cultural transformation programs across multinational operations. She has represented Brazil as a speaker at the United Nations in Paris and has spoken at the International Labour Organization in Turin.
She is the author of more than 16 books on safety culture in Portuguese, Spanish, English and German. Her work has earned more than 10 EHS awards, including two recognitions from Indra Nooyi, former PepsiCo CEO.
Formal credentials
- Civil & Safety Engineer (Unicamp)
- M.A. Environmental Diplomacy (University of Geneva)
- Sustainability Cert (IMD Switzerland)
- People Management & Coaching (Ohio University)
- UN Paris speaker representative for Brazil
- ILO Turin speaker
- LinkedIn Top Voice
- Indra Nooyi PepsiCo CEO recognition (2x)
Selected books
Cultura de Segurança
Andreza Araújo
Liderança Antifrágil
Andreza Araújo
A Ilusão da Conformidade
Andreza Araújo
Sorte ou Capacidade
Andreza Araújo
Muito Além do Zero
Andreza Araújo
Antifragile Leadership
Andreza Araújo
Podcasts she hosts
Headline Podcast in English
Host and editorial lead of the English-language podcast, with conversations on safety leadership, EHS and organizational culture.
Headline Podcast in Portuguese
Host of the Portuguese-language podcast, with interviews and conversations on safety culture and EHS.
O Conselho de Segurança
Host of this Portuguese spin-off, with debates and guidance on safety leadership and culture.
Articles by this author
635 articles psychological-safety
Anonymous Reporting vs Supervisor Conversations vs Technical Dissent: Which Voice Route Fits?
Compare anonymous reporting, supervisor conversations, and technical dissent so leaders choose the voice route that matches retaliation risk, urgency, and decision authority.
occupational-safety
ANSI/ASSP Z590.3: 5 decisions that keep hazards out of design
ANSI/ASSP Z590.3 matters when teams remove hazards before the field inherits them, not when they wait for permits, workarounds or late verification.
safety-leadership
5 Insights from Episode 13 with Alanna Ball
Episode 13 with Alanna Ball shows why sponsorship, community and decision access change whose safety voice reaches authority.
occupational-safety
What Is a Pause Point in High-Risk Work?
A pause point is a deliberate stop before a critical step, used to verify readiness, control health and decision quality before exposure begins.
psychosocial-risks
How to Run a Roster Change Psychosocial Check in 45 Minutes
A practical pre-change routine for supervisors, HR, and EHS teams that need to test workload, recovery, role clarity, and speak-up conditions before a roster change lands.
incident-investigation
How Dr. Thomas Krause Thinks About Evidence Order
A Headline Podcast companion on Dr. Thomas Krause's argument that evidence order, trust segmentation, and verification decide whether incidents turn into learning.
incident-investigation
Incident Memory: 5 Distortions That Make Teams Forget the First Signal
The first hour after an event shapes what the organization remembers. This article shows five distortions that erase evidence, blur timelines, and weaken corrective action.
risk-management
Risk Competence Explained: 5 Signals That Separate Awareness From Control
On the Headline Podcast, Andreza Araujo and Dr. Megan Tranter keep returning to a hard problem: awareness is not the same as competence when normal-looking work changes.
safety-indicators-and-metrics
How to Run a Metric Freshness Check in 20 Minutes
A metric freshness check keeps safety dashboards tied to current field decisions instead of stale data, delayed extracts or polished numbers.
safety-culture
How a Frontline Response Rule Cut Accident Ratio by 50% in 6 Months
A case study on how faster supervisor response to field signals helped a consumer-goods operation cut its accident ratio by 50% in six months.
