Safety Culture: From Theory to Practice
ISBN 6500447182
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Andreza Araújo
Safety Culture Expert | Senior EHS Executive
Andreza Araújo is a safety culture expert and senior EHS executive with more than 25 years of experience in environment, health and safety. She is a Civil Engineer and Occupational Safety Engineer from Unicamp, holds a Master's degree in Environmental Diplomacy from the University of Geneva, and completed sustainability studies at IMD Switzerland.
Andreza has served in Global Head of EHS roles in Fortune 500 environments, leading cultural transformation programs across multinational operations. She has represented Brazil as a speaker at the United Nations in Paris and has spoken at the International Labour Organization in Turin.
She is the author of more than 16 books on safety culture in Portuguese, Spanish, English and German. Her work has earned more than 10 EHS awards, including two recognitions from Indra Nooyi, former PepsiCo CEO.
Formal credentials
- Civil & Safety Engineer (Unicamp)
- M.A. Environmental Diplomacy (University of Geneva)
- Sustainability Cert (IMD Switzerland)
- People Management & Coaching (Ohio University)
- UN Paris speaker representative for Brazil
- ILO Turin speaker
- LinkedIn Top Voice
- Indra Nooyi PepsiCo CEO recognition (2x)
Selected books
Cultura de Segurança
Andreza Araújo
Liderança Antifrágil
Andreza Araújo
A Ilusão da Conformidade
Andreza Araújo
Sorte ou Capacidade
Andreza Araújo
Muito Além do Zero
Andreza Araújo
Antifragile Leadership
Andreza Araújo
Podcasts she hosts
Headline Podcast in English
Host and editorial lead of the English-language podcast, with conversations on safety leadership, EHS and organizational culture.
Headline Podcast in Portuguese
Host of the Portuguese-language podcast, with interviews and conversations on safety culture and EHS.
O Conselho de Segurança
Host of this Portuguese spin-off, with debates and guidance on safety leadership and culture.
Articles by this author
636 articles safety-leadership
How PepsiCo South America Turned Weekly Safety Reviews Into Field Decisions in 6 Months
A narrative case study on how PepsiCo South America turned weekly safety reviews into field decisions and cut accident ratio 50% in six months.
risk-management
Permit-to-Work vs JSA vs Field Verification: which gate should own the job?
Compare permit-to-work, JSA, and field verification so leaders use the right gate for authorization, hazard analysis, and live proof.
occupational-safety
Temporary Lighting: 6 Blind Spots That Make Night Work Look Safer Than It Is
Temporary lighting only works when it is verified at the task point, under the right angle, and across the full shift, not just when the area looks bright.
safety-culture
8 insights from Episode 14 with Michael Emery
Episode 14 with Michael Emery reframes safety coaching as a field conversation about trust, curiosity, and the line between diagnosis and correction.
psychosocial-risks
Workload Explained: 4 Pressure Patterns Leaders Should Separate
A practical explainer for leaders who need to separate workload, pace, ambiguity, and recovery failure before psychosocial risk becomes normal work.
occupational-safety
Compressed Air Safety: 5 Myths Maintenance Crews Still Believe
Compressed air is not harmless housekeeping. Learn the five myths that keep maintenance crews exposed and the controls that work better.
incident-investigation
Incident Investigation: 6 Traps That Keep the Real Cause Out of the Room
A diagnostic article for EHS managers and investigators on how first reports, witness pressure, and weak evidence handling keep the real cause out of the room.
occupational-safety
How to Run a 6-Step Heat Stress Check Before Outdoor Work
A 6-step field guide for supervisors who need to screen heat risk before outdoor work and turn the result into changes in pace, PPE, recovery, and response.
safety-leadership
How Leadership Follow-Up Cut a 50% Accident-Ratio Drop in Six Months
Andreza Araujo's PepsiCo South America case shows why leadership follow-up, not campaign energy, turns field signals into a 50% accident-ratio drop.
risk-management
Engineering Controls vs Administrative Controls vs PPE: which layer deserves the budget?
A practical Headline Podcast comparison of engineering controls, administrative controls, and PPE for budget decisions, exposure reduction, and field proof.
