Safety Culture: From Theory to Practice
ISBN 6500447182
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Andreza Araújo
Safety Culture Expert | Senior EHS Executive
Andreza Araújo is a safety culture expert and senior EHS executive with more than 25 years of experience in environment, health and safety. She is a Civil Engineer and Occupational Safety Engineer from Unicamp, holds a Master's degree in Environmental Diplomacy from the University of Geneva, and completed sustainability studies at IMD Switzerland.
Andreza has served in Global Head of EHS roles in Fortune 500 environments, leading cultural transformation programs across multinational operations. She has represented Brazil as a speaker at the United Nations in Paris and has spoken at the International Labour Organization in Turin.
She is the author of more than 16 books on safety culture in Portuguese, Spanish, English and German. Her work has earned more than 10 EHS awards, including two recognitions from Indra Nooyi, former PepsiCo CEO.
Formal credentials
- Civil & Safety Engineer (Unicamp)
- M.A. Environmental Diplomacy (University of Geneva)
- Sustainability Cert (IMD Switzerland)
- People Management & Coaching (Ohio University)
- UN Paris speaker representative for Brazil
- ILO Turin speaker
- LinkedIn Top Voice
- Indra Nooyi PepsiCo CEO recognition (2x)
Selected books
Cultura de Segurança
Andreza Araújo
Liderança Antifrágil
Andreza Araújo
A Ilusão da Conformidade
Andreza Araújo
Sorte ou Capacidade
Andreza Araújo
Muito Além do Zero
Andreza Araújo
Antifragile Leadership
Andreza Araújo
Podcasts she hosts
Headline Podcast in English
Host and editorial lead of the English-language podcast, with conversations on safety leadership, EHS and organizational culture.
Headline Podcast in Portuguese
Host of the Portuguese-language podcast, with interviews and conversations on safety culture and EHS.
O Conselho de Segurança
Host of this Portuguese spin-off, with debates and guidance on safety leadership and culture.
Articles by this author
1076 articles safety-indicators-and-metrics
3 insights from Episode 15 with Cam Stevens
Cam Stevens shows why a safety signal becomes useful only when its owner, response clock, and field proof are explicit.
safety-indicators-and-metrics
Leading Safety Indicators: 5 Distortions That Make Activity Look Like Control
A leading indicator is useful only when it reveals changing exposure and changes a decision before harm occurs. This F1 diagnostic examines five distortions that make activity look like control, from counting conversations to rewarding closure without testing whether the barrier works.
risk-management
Barrier Health Explained: 4 Tests That Show Whether a Safety Control Still Works
Barrier health is the condition of a safety control when people rely on it during real work. This explainer defines four tests that reveal whether a control is present, usable, effective, and still owned.
safety-indicators-and-metrics
How to Validate a Leading Safety Indicator Before It Enters the Dashboard in 8 Tests
A practical F2 guide for safety leaders who need to test whether a leading indicator changes decisions before it becomes a trusted dashboard measure.
safe-behavior
How 2,300 Behavior-Based Safety Projects Revealed the Leadership Variable That Changes Field Behavior
A five-year review of 2,300 behavior-based safety projects found that leadership quality was the strongest predictor of success. The finding matters because behavior programs often fail before the worker conversation begins. This case study follows the decision shift from counting observations to examining how leaders shape the conditions in which safer behavior can survive production pressure.
psychological-safety
Psychological Safety Survey vs Speak-Up Channel vs Leader Dialogue: Which Evidence Should Executives Trust?
Psychological-safety surveys, formal speak-up channels, and live leader dialogue produce different evidence. This executive comparison shows what each mechanism reveals, where it misleads, and how to combine the three without mistaking measurement for trust.
safety-indicators-and-metrics
Safety Metric Latency: 5 Blind Spots That Delay Executive Action
Safety metric latency is the delay between a meaningful change in risk and the decision that protects the work. This F1 diagnostic shows executives how to distinguish fresh reporting from timely control, expose five decision blind spots, and shorten the path from signal to action.
psychosocial-risks
5 Insights from Episode 15 with Cam Stevens
Cam Stevens argues that technology can improve safety only when leaders define the problem first, test the human consequences, and preserve judgment where automation cannot carry the decision. His Episode 15 position changes the psychosocial-risk conversation from adoption speed to work design, signal quality, and the boundaries of technological help.
safety-indicators-and-metrics
TRIR Explained: What the Rate Measures, Misses, and Requires
TRIR is a frequency rate built from recordable cases and hours worked. This explainer separates the calculation from the judgment leaders need to make about serious risk and control quality.
occupational-safety
How to Verify a Temporary Guardrail Before Work Starts in 8 Checks
A practical verification method for supervisors who need to confirm that a temporary guardrail can keep people separated from a fall or opening before work begins.
