Safety Culture: From Theory to Practice
ISBN 6500447182
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Andreza Araújo
Safety Culture Expert | Senior EHS Executive
Andreza Araújo is a safety culture expert and senior EHS executive with more than 25 years of experience in environment, health and safety. She is a Civil Engineer and Occupational Safety Engineer from Unicamp, holds a Master's degree in Environmental Diplomacy from the University of Geneva, and completed sustainability studies at IMD Switzerland.
Andreza has served in Global Head of EHS roles in Fortune 500 environments, leading cultural transformation programs across multinational operations. She has represented Brazil as a speaker at the United Nations in Paris and has spoken at the International Labour Organization in Turin.
She is the author of more than 16 books on safety culture in Portuguese, Spanish, English and German. Her work has earned more than 10 EHS awards, including two recognitions from Indra Nooyi, former PepsiCo CEO.
Formal credentials
- Civil & Safety Engineer (Unicamp)
- M.A. Environmental Diplomacy (University of Geneva)
- Sustainability Cert (IMD Switzerland)
- People Management & Coaching (Ohio University)
- UN Paris speaker representative for Brazil
- ILO Turin speaker
- LinkedIn Top Voice
- Indra Nooyi PepsiCo CEO recognition (2x)
Selected books
Cultura de Segurança
Andreza Araújo
Liderança Antifrágil
Andreza Araújo
A Ilusão da Conformidade
Andreza Araújo
Sorte ou Capacidade
Andreza Araújo
Muito Além do Zero
Andreza Araújo
Antifragile Leadership
Andreza Araújo
Podcasts she hosts
Headline Podcast in English
Host and editorial lead of the English-language podcast, with conversations on safety leadership, EHS and organizational culture.
Headline Podcast in Portuguese
Host of the Portuguese-language podcast, with interviews and conversations on safety culture and EHS.
O Conselho de Segurança
Host of this Portuguese spin-off, with debates and guidance on safety leadership and culture.
Articles by this author
1074 articles safety-leadership
Risk Dashboard vs Escalation Matrix vs Decision Memo: Which Format Makes a Safety Decision Executable?
Risk dashboards reveal patterns, escalation matrices route concerns, and decision memos document consequential choices. This comparison helps plant managers, EHS directors, and executives match each format to urgency, authority, evidence, and follow-through.
safety-leadership
Board Safety Follow-Through: 4 Tests That Separate Review From Governance
A board can review safety every month and still fail to govern critical risk. These four tests show whether oversight changes decisions, assigns ownership, protects resources, and verifies that controls work in the operation.
psychological-safety
How Dr. Thomas Krause Thinks About the 40% Leaders Do Not Hear
Episode 11 with Dr. Thomas Krause shows why a strong trust score can still conceal a leadership problem when 40% of the workforce remains unheard.
safety-indicators-and-metrics
Safety Signal Explained: 4 States from Observation to Operating Decision
Safety signals are early evidence that exposure, control quality, or decision conditions may be changing. This F7 explainer defines four states that help leaders move from observation to interpretation, ownership, and an operating decision.
psychological-safety
Speak-Up Threshold Explained: 4 Conditions That Lower the Cost of Raising a Concern
A speak-up threshold is the practical boundary between noticing a safety concern and telling someone who can act. This glossary explains four conditions that shape it, shows how leaders can distinguish genuine voice from a weak reporting channel, and gives supervisors a practical way to lower the cost of raising uncertain information.
occupational-safety
Hamlet Fire, 1991: How a Locked Exit Exposed a Broken Safety System
The September 1991 fire at Imperial Food Products in Hamlet, North Carolina, killed 25 workers and injured more than 50 others. OSHA records and guidance describe a plant where emergency exits, fire protection, and production conditions combined to create a fatal escape problem. This case study follows the decision trail behind the event and shows why a safety system is only real when workers can use its controls under pressure.
risk-management
Elimination vs Substitution vs Engineering Controls: Which Choice Should Lead the Budget?
Elimination, substitution, and engineering controls are often listed as a hierarchy, then treated as interchangeable budget lines. They are not. This comparison helps EHS and operations leaders decide which option changes the hazard most, which option creates the clearest evidence of control, and when a cheaper engineering project is weaker than a more fundamental design decision.
safety-leadership
When to Replace an EHS Manager: 6 Warning Signs That Safety Has Lost Its Operating Owner
Replacing an EHS manager should follow evidence, not frustration. This F1 diagnostic shows six warning signs that safety has lost its operating owner, then separates person-level concerns from operating-model failures.
safe-behavior
5 Insights from Episode 14 with Michael Emery on Questions That Change Safety Coaching
Episode 14 with Michael Emery shows why safety coaching should uncover work conditions, assign ownership, and verify change rather than stop at correction.
occupational-safety
Safety Management System Explained: 4 Operating Layers
A safety management system works when leadership, risk controls, work execution, and assurance connect to change decisions before exposure becomes normal.
