Safety Culture: From Theory to Practice
ISBN 6500447182
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Andreza Araújo
Safety Culture Expert | Senior EHS Executive
Andreza Araújo is a safety culture expert and senior EHS executive with more than 25 years of experience in environment, health and safety. She is a Civil Engineer and Occupational Safety Engineer from Unicamp, holds a Master's degree in Environmental Diplomacy from the University of Geneva, and completed sustainability studies at IMD Switzerland.
Andreza has served in Global Head of EHS roles in Fortune 500 environments, leading cultural transformation programs across multinational operations. She has represented Brazil as a speaker at the United Nations in Paris and has spoken at the International Labour Organization in Turin.
She is the author of more than 16 books on safety culture in Portuguese, Spanish, English and German. Her work has earned more than 10 EHS awards, including two recognitions from Indra Nooyi, former PepsiCo CEO.
Formal credentials
- Civil & Safety Engineer (Unicamp)
- M.A. Environmental Diplomacy (University of Geneva)
- Sustainability Cert (IMD Switzerland)
- People Management & Coaching (Ohio University)
- UN Paris speaker representative for Brazil
- ILO Turin speaker
- LinkedIn Top Voice
- Indra Nooyi PepsiCo CEO recognition (2x)
Selected books
Cultura de Segurança
Andreza Araújo
Liderança Antifrágil
Andreza Araújo
A Ilusão da Conformidade
Andreza Araújo
Sorte ou Capacidade
Andreza Araújo
Muito Além do Zero
Andreza Araújo
Antifragile Leadership
Andreza Araújo
Podcasts she hosts
Headline Podcast in English
Host and editorial lead of the English-language podcast, with conversations on safety leadership, EHS and organizational culture.
Headline Podcast in Portuguese
Host of the Portuguese-language podcast, with interviews and conversations on safety culture and EHS.
O Conselho de Segurança
Host of this Portuguese spin-off, with debates and guidance on safety leadership and culture.
Articles by this author
635 articles psychosocial-risks
8 insights from Episode 15 with Cam Stevens
Cam Stevens argues that technology only helps when leaders define the problem, assign ownership, and verify field change.
occupational-safety
GHS pictograms explained: 5 symbols supervisors must read
Read the five GHS pictograms as field cues, so supervisors can separate a fast warning from the deeper controls in the SDS and the work procedure.
risk-management
How to Revalidate a Control Hold Point Before Work Continues in 8 Steps
A practical F2 guide for revalidating a control hold point before work continues, using field evidence, authority checks, and a reset trigger.
safety-indicators-and-metrics
Executive Safety Metrics: 5 Traps That Reward the Wrong Signal
A board-safe dashboard fails when zero targets, bonuses, percentiles, and volume metrics reward the wrong behavior instead of the risk leaders think they are controlling.
psychological-safety
Psychological Safety After a Bad Reaction: 4 Repair Moves
A bad reaction does not have to end psychological safety. Use four repair moves to keep voice open after a supervisor responds badly.
occupational-safety
How to Set Up a Temporary Pedestrian Route for Night Maintenance in 15 Minutes
Set up a temporary pedestrian route for night maintenance by mapping the footprint, separating crossings, assigning ownership, and verifying the path in the field.
safety-leadership
How leaders changed bad-news follow-up after a 50% accident cut
A safety leadership case study on how bad-news follow-up, owner clarity, and field verification helped a PepsiCo South America operation cut accident ratio 50% in six months.
occupational-safety
SDS vs GHS Labels vs Workplace Labels: Which Fits the Field
Compare SDS, GHS labels, and workplace labels so leaders choose the right chemical communication layer for source control, point-of-use warning, and local translation.
safety-indicators-and-metrics
Safety Metrics: 5 Blind Spots That Make Boards Misread the Signal
Boards misread safety metrics when the denominator, latency, owner, and field proof no longer match the exposure they are meant to govern.
psychosocial-risks
How Cam Stevens Thinks About Tech Raising Psychosocial Risk
Episode 15 with Cam Stevens shows why safety tech becomes useful only when it reduces psychosocial pressure, clarifies ownership and changes a real decision.
