Safety Culture: From Theory to Practice
ISBN 6500447182
Workplace safety, leadership and risk insights from the Headline Podcast editorial team.
Por Andreza Araujo Host & Editorial Lead
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Safety Culture Expert | Senior EHS Executive
Andreza Araújo is a safety culture expert and senior EHS executive with more than 25 years of experience in environment, health and safety. She is a Civil Engineer and Occupational Safety Engineer from Unicamp, holds a Master's degree in Environmental Diplomacy from the University of Geneva, and completed sustainability studies at IMD Switzerland.
Andreza has served in Global Head of EHS roles in Fortune 500 environments, leading cultural transformation programs across multinational operations. She has represented Brazil as a speaker at the United Nations in Paris and has spoken at the International Labour Organization in Turin.
She is the author of more than 16 books on safety culture in Portuguese, Spanish, English and German. Her work has earned more than 10 EHS awards, including two recognitions from Indra Nooyi, former PepsiCo CEO.
ISBN 6500447182
Andreza Araújo
Andreza Araújo
Andreza Araújo
Andreza Araújo
Andreza Araújo
Andreza Araújo
Host and editorial lead of the English-language podcast, with conversations on safety leadership, EHS and organizational culture.
Host of the Portuguese-language podcast, with interviews and conversations on safety culture and EHS.
Host of this Portuguese spin-off, with debates and guidance on safety leadership and culture.
Audit forklift battery charging areas with a practical 30-minute field sequence that checks ventilation, eyewash access, ignition control, traffic separation, PPE, and supervisor response.
Run a noise dosimetry audit that ties OSHA 1910.95 triggers, representative sampling, field observation, and supervisor action into one clear hearing conservation workflow.
A workload trigger matrix turns overtime, conflict, fatigue, and rework signals into 4 leadership response levels for psychosocial risk control.
Build a contractor interface register before mobilization by mapping handoffs, owners, job evidence, escalation triggers and readiness decisions.
A 21-day field workflow for turning safety culture listening into evidence, decisions, and visible follow-up instead of another survey ritual.
Use this 72-hour corrective action triage to separate holding controls, evidence gaps, and leadership decisions after a serious near miss.
Audit forklift pedestrian separation with an 8-step field method for routes, blind spots, crossings, loading zones and supervisor verification.
A Headline case study on why safety escalation works only when weak signals reach leaders who can change resources, timing, or authority.
A PepsiCo South America case shows how behavior signals changed safety only when supervisors converted observations into field decisions.
A Unilever 19-country rollout shows why safety culture changes only when leaders translate one standard into local operating decisions and field proof.