Safety Culture: From Theory to Practice
ISBN 6500447182
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Andreza Araújo
Safety Culture Expert | Senior EHS Executive
Andreza Araújo is a safety culture expert and senior EHS executive with more than 25 years of experience in environment, health and safety. She is a Civil Engineer and Occupational Safety Engineer from Unicamp, holds a Master's degree in Environmental Diplomacy from the University of Geneva, and completed sustainability studies at IMD Switzerland.
Andreza has served in Global Head of EHS roles in Fortune 500 environments, leading cultural transformation programs across multinational operations. She has represented Brazil as a speaker at the United Nations in Paris and has spoken at the International Labour Organization in Turin.
She is the author of more than 16 books on safety culture in Portuguese, Spanish, English and German. Her work has earned more than 10 EHS awards, including two recognitions from Indra Nooyi, former PepsiCo CEO.
Formal credentials
- Civil & Safety Engineer (Unicamp)
- M.A. Environmental Diplomacy (University of Geneva)
- Sustainability Cert (IMD Switzerland)
- People Management & Coaching (Ohio University)
- UN Paris speaker representative for Brazil
- ILO Turin speaker
- LinkedIn Top Voice
- Indra Nooyi PepsiCo CEO recognition (2x)
Selected books
Cultura de Segurança
Andreza Araújo
Liderança Antifrágil
Andreza Araújo
A Ilusão da Conformidade
Andreza Araújo
Sorte ou Capacidade
Andreza Araújo
Muito Além do Zero
Andreza Araújo
Antifragile Leadership
Andreza Araújo
Podcasts she hosts
Headline Podcast in English
Host and editorial lead of the English-language podcast, with conversations on safety leadership, EHS and organizational culture.
Headline Podcast in Portuguese
Host of the Portuguese-language podcast, with interviews and conversations on safety culture and EHS.
O Conselho de Segurança
Host of this Portuguese spin-off, with debates and guidance on safety leadership and culture.
Articles by this author
635 articles safety-culture
Safety culture fails when exceptions become normal, 5 blind spots leaders miss
Safety culture is not a survey score. It is the pattern of decisions that survives pressure, and repeated exceptions reveal the real rule faster than any dashboard.
safety-indicators-and-metrics
Safety dashboards age fast: 5 signals your review is already late
Metric aging happens when a safety dashboard reaches leaders after the work has already changed. This article shows 5 signals that expose slow review cadence.
risk-management
Barrier Ownership Explained: 4 Roles That Keep Controls Working
Barrier ownership explains the four roles that keep a critical control alive: owner, verifier, decision owner, and executive sponsor.
safety-leadership
How a Consumer-Goods Operation Cut Accident Ratio 50% in 180 Days by Turning Follow-Up Into a Control System
A PepsiCo South America case study showing how follow-up became a control system and helped cut accident ratio 50% in 180 days.
risk-management
Permit to Work vs Pre-Task Briefing vs Control Hold Point: Which Gate Fits Non-Routine Work?
Compare three control gates so supervisors know when a permit, a briefing, or a hold point should stop non-routine work before exposure moves.
incident-investigation
Incident Investigation: 5 Evidence Gaps in Fast Closures
Five evidence gaps can make an incident look solved before it is understood. Use this guide to slow closure, protect facts, and fix the control path.
safety-indicators-and-metrics
5 dashboard gaps that make executive safety reviews look safer than they are
Executive safety reviews look stable when lagging counts, moving denominators, weak closure, silence, and missing serious-risk signals hide the exposure that still needs action.
risk-management
Verification Gate explained: the proof that lets work continue
A verification gate is the proof step that stops work from moving ahead on assumption. This quick guide shows how it differs from a checklist or sign-off and where it matters.
risk-management
Stop-Work Authority vs Control Hold Point vs Exception Register: Which Gate Fits Off-Script Work?
A practical comparison of three risk gates for leaders who need to decide whether to stop work, hold a step, or control a temporary deviation.
occupational-safety
Fleet Safety: 5 failures that turn miles into exposure
Fleet safety weakens when leaders treat driving as a personal habit instead of a work system. Route choice, fatigue, vehicle readiness, contractor control, and follow-up decide the real risk.
