Safety Culture: From Theory to Practice
ISBN 6500447182
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Andreza Araújo
Safety Culture Expert | Senior EHS Executive
Andreza Araújo is a safety culture expert and senior EHS executive with more than 25 years of experience in environment, health and safety. She is a Civil Engineer and Occupational Safety Engineer from Unicamp, holds a Master's degree in Environmental Diplomacy from the University of Geneva, and completed sustainability studies at IMD Switzerland.
Andreza has served in Global Head of EHS roles in Fortune 500 environments, leading cultural transformation programs across multinational operations. She has represented Brazil as a speaker at the United Nations in Paris and has spoken at the International Labour Organization in Turin.
She is the author of more than 16 books on safety culture in Portuguese, Spanish, English and German. Her work has earned more than 10 EHS awards, including two recognitions from Indra Nooyi, former PepsiCo CEO.
Formal credentials
- Civil & Safety Engineer (Unicamp)
- M.A. Environmental Diplomacy (University of Geneva)
- Sustainability Cert (IMD Switzerland)
- People Management & Coaching (Ohio University)
- UN Paris speaker representative for Brazil
- ILO Turin speaker
- LinkedIn Top Voice
- Indra Nooyi PepsiCo CEO recognition (2x)
Selected books
Cultura de Segurança
Andreza Araújo
Liderança Antifrágil
Andreza Araújo
A Ilusão da Conformidade
Andreza Araújo
Sorte ou Capacidade
Andreza Araújo
Muito Além do Zero
Andreza Araújo
Antifragile Leadership
Andreza Araújo
Podcasts she hosts
Headline Podcast in English
Host and editorial lead of the English-language podcast, with conversations on safety leadership, EHS and organizational culture.
Headline Podcast in Portuguese
Host of the Portuguese-language podcast, with interviews and conversations on safety culture and EHS.
O Conselho de Segurança
Host of this Portuguese spin-off, with debates and guidance on safety leadership and culture.
Articles by this author
436 articles safety-culture
Bradley Curve Explained: 4 Stages Leaders Misread
A practical explainer on the Bradley Curve, its four safety culture stages, and the leadership traps that distort maturity diagnosis in real operations.
risk-management
Management of Change: 7 Safety Tests Leaders Need
Management of Change fails when leaders treat it as paperwork; this guide shows seven safety tests that expose hidden risk before work begins.
psychological-safety
Safety Voice Triage: 7 Decisions Leaders Need
A practical leadership guide to sorting safety concerns by harm, urgency, protection, evidence, and follow-up before weak signals disappear.
safety-leadership
Fiduciary Safety Risk: 7 Board Questions for 2026
A board-level guide to fiduciary safety risk, serious hazard oversight, weak signals, and the questions directors should ask before harm occurs.
incident-investigation
Five Whys for SIFs: 7 Traps Investigators Miss
Five Whys can support SIF investigations only when each answer is tied to evidence, barrier failure, and corrective-action ownership.
occupational-safety
Critical Lift Plan: 7 Checks Before Crane Moves
A critical lift plan only protects workers when leaders verify load, radius, ground, rigging, communication, interfaces, and stop rules.
safety-indicators-and-metrics
Severity Rate: 7 Distortions Leaders Miss
Severity rate can reveal the real weight of injuries, but only when leaders read it beside SIF exposure, DART, trust, and work design.
risk-management
Safety Risk Register: 7 Fields Leaders Need
A safety risk register only changes outcomes when leaders use it to expose weak controls, decision owners and SIF exposure before incidents occur.
mental-health-at-work
Occupational Depression: 7 Leadership Decisions
Occupational depression needs governance, not slogans. Learn seven decisions that connect work design, supervisors, dashboards, and return to work.
psychological-safety
Crew Resource Management: 7 Shop-Floor Safety Tests
Crew Resource Management helps industrial teams only when leaders redesign speak-up, handoffs, dissent, and bad-news routines.
