Safety Culture: From Theory to Practice
ISBN 6500447182
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Andreza Araújo
Safety Culture Expert | Senior EHS Executive
Andreza Araújo is a safety culture expert and senior EHS executive with more than 25 years of experience in environment, health and safety. She is a Civil Engineer and Occupational Safety Engineer from Unicamp, holds a Master's degree in Environmental Diplomacy from the University of Geneva, and completed sustainability studies at IMD Switzerland.
Andreza has served in Global Head of EHS roles in Fortune 500 environments, leading cultural transformation programs across multinational operations. She has represented Brazil as a speaker at the United Nations in Paris and has spoken at the International Labour Organization in Turin.
She is the author of more than 16 books on safety culture in Portuguese, Spanish, English and German. Her work has earned more than 10 EHS awards, including two recognitions from Indra Nooyi, former PepsiCo CEO.
Formal credentials
- Civil & Safety Engineer (Unicamp)
- M.A. Environmental Diplomacy (University of Geneva)
- Sustainability Cert (IMD Switzerland)
- People Management & Coaching (Ohio University)
- UN Paris speaker representative for Brazil
- ILO Turin speaker
- LinkedIn Top Voice
- Indra Nooyi PepsiCo CEO recognition (2x)
Selected books
Cultura de Segurança
Andreza Araújo
Liderança Antifrágil
Andreza Araújo
A Ilusão da Conformidade
Andreza Araújo
Sorte ou Capacidade
Andreza Araújo
Muito Além do Zero
Andreza Araújo
Antifragile Leadership
Andreza Araújo
Podcasts she hosts
Headline Podcast in English
Host and editorial lead of the English-language podcast, with conversations on safety leadership, EHS and organizational culture.
Headline Podcast in Portuguese
Host of the Portuguese-language podcast, with interviews and conversations on safety culture and EHS.
O Conselho de Segurança
Host of this Portuguese spin-off, with debates and guidance on safety leadership and culture.
Articles by this author
1079 articles safety-leadership
How Dr. Thomas Krause Thinks About Making Safety Value Felt in Daily Decisions
This Episode 11 companion examines Dr. Thomas Krause’s argument that leadership quality makes safety value credible. It translates his ideas about daily contact, trust, worker questions, and system factors into practical tests for safety leaders.
incident-investigation
Incident Classification Explained: 4 Escalation Levels for Proportionate Review
Incident classification is useful when it changes the response. This guide explains four escalation levels and shows how leaders can separate actual consequence from credible potential without turning a label into blame.
mental-health-at-work
How to Run a Workload Check-In in 12 Minutes Without Diagnosing Mental Health
A workload check-in should examine the work, not label the person. This 12-minute guide helps line managers identify pressure, test whether controls are realistic, agree on one immediate adjustment, and route clinical or urgent concerns to the right support without diagnosing mental health.
risk-management
How Rodney Rocha Thinks About Evidence Before High-Risk Decisions
Episode 7 with retired NASA chief engineer Rodney Rocha explores a difficult risk-management question. When leaders have incomplete information, should they ask people to prove that a task is unsafe, or should they demand enough evidence to show that it is safe enough to proceed? This companion translates the conversation into a decision discipline for EHS managers, engineers, and operations leaders.
mental-health-at-work
Mental Health at Work: 4 Decisions That Stop Support From Becoming a Referral Loop
A referral can connect a worker to valuable care, but it cannot replace management action when workload, conflict, staffing, or decision pressure creates strain. This critical diagnostic explains four decisions that keep workplace mental-health support connected to safer work.
occupational-safety
Control Banding Explained: 4 Decision Boundaries for Chemical Risk
Control banding is a structured way to select proportionate chemical controls when a workplace has hazard information but does not yet have a complete exposure assessment. This guide explains four decision boundaries that keep the method from becoming a shortcut around professional judgment, task observation, or stronger evidence.
safe-behavior
Safety Stand-Down Before High-Risk Work Resumes: How to Run One in 20 Minutes
A safety stand-down is most useful before work resumes, when changed conditions can still be tested. This 20-minute process turns concern into a clear field decision.
safety-leadership
What 2,300 Behavior-Based Safety Projects Reveal About Leadership Quality
A five-year review of 2,300 behavior-based safety projects points to a conclusion many programs avoid. The quality of leadership given to the initiative matters more than the number of observations reaching the frontline. The case provides a practical test for executives who want behavior-based safety to improve work rather than become another compliance activity.
incident-investigation
Incident Timeline vs Evidence Map vs Witness Interviews: Which Method Fits the First 24 Hours?
The first 24 hours after an incident are not the time to collect every possible record in the same way. An incident timeline reconstructs sequence, an evidence map tests how facts support competing explanations, and witness interviews preserve human observations before memory and hierarchy reshape them. This comparison helps EHS leaders and operations managers choose the right starting method and combine the three without turning evidence collection into paperwork.
safety-leadership
Visible Felt Leadership: 6 Controls That Turn Field Presence Into Risk Reduction
Visible felt leadership becomes real when workers can see what leaders notice, decide, fund, and follow up after a field conversation. This Headline Podcast analysis defines six controls that convert executive presence into measurable risk reduction without turning a site visit into theater.
