Safety Culture: From Theory to Practice
ISBN 6500447182
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Andreza Araújo
Safety Culture Expert | Senior EHS Executive
Andreza Araújo is a safety culture expert and senior EHS executive with more than 25 years of experience in environment, health and safety. She is a Civil Engineer and Occupational Safety Engineer from Unicamp, holds a Master's degree in Environmental Diplomacy from the University of Geneva, and completed sustainability studies at IMD Switzerland.
Andreza has served in Global Head of EHS roles in Fortune 500 environments, leading cultural transformation programs across multinational operations. She has represented Brazil as a speaker at the United Nations in Paris and has spoken at the International Labour Organization in Turin.
She is the author of more than 16 books on safety culture in Portuguese, Spanish, English and German. Her work has earned more than 10 EHS awards, including two recognitions from Indra Nooyi, former PepsiCo CEO.
Formal credentials
- Civil & Safety Engineer (Unicamp)
- M.A. Environmental Diplomacy (University of Geneva)
- Sustainability Cert (IMD Switzerland)
- People Management & Coaching (Ohio University)
- UN Paris speaker representative for Brazil
- ILO Turin speaker
- LinkedIn Top Voice
- Indra Nooyi PepsiCo CEO recognition (2x)
Selected books
Cultura de Segurança
Andreza Araújo
Liderança Antifrágil
Andreza Araújo
A Ilusão da Conformidade
Andreza Araújo
Sorte ou Capacidade
Andreza Araújo
Muito Além do Zero
Andreza Araújo
Antifragile Leadership
Andreza Araújo
Podcasts she hosts
Headline Podcast in English
Host and editorial lead of the English-language podcast, with conversations on safety leadership, EHS and organizational culture.
Headline Podcast in Portuguese
Host of the Portuguese-language podcast, with interviews and conversations on safety culture and EHS.
O Conselho de Segurança
Host of this Portuguese spin-off, with debates and guidance on safety leadership and culture.
Articles by this author
1081 articles safety-culture
Safety Climate Survey vs Risk Perception Assessment vs Culture Interviews: Which Signal Leaders Should Trust?
Compare safety climate surveys, risk perception assessments and culture interviews so senior leaders can choose the signal that will actually change decisions.
safe-behavior
Shift Start Drift: 6 Gaps That Weaken Control
Shift start drift begins when the first decisions of a shift turn control into ritual. This guide shows six gaps supervisors can close before work begins.
psychosocial-risks
How Cam Stevens Thinks About Psychosocial Risk in Safety Technology
Cam Stevens shows that safety technology only helps when leaders define the problem first and manage the psychosocial effect of the rollout.
risk-management
Barrier Ownership Explained: 4 Roles That Keep Controls Working
Barrier ownership explains the four roles that keep a critical control alive: owner, verifier, decision owner, and executive sponsor.
safety-leadership
How a consumer-goods company cut accidents 50% in 6 months with 4 supervisor gates
Andreza Araujo's PepsiCo South America case shows how four supervisor gates and clearer decision rights helped cut the accident ratio 50% in six months.
occupational-safety
ISO 45001 vs ANSI Z10 vs OSHA VPP: Which One to Choose for a U.S. Plant?
A comparative guide for U.S. plant leaders deciding between ISO 45001, ANSI Z10, and OSHA VPP as the backbone of their safety system.
safety-culture
Safety culture fails when exceptions become normal, 5 blind spots leaders miss
Safety culture is not a survey score. It is the pattern of decisions that survives pressure, and repeated exceptions reveal the real rule faster than any dashboard.
safety-indicators-and-metrics
Safety dashboards age fast: 5 signals your review is already late
Metric aging happens when a safety dashboard reaches leaders after the work has already changed. This article shows 5 signals that expose slow review cadence.
risk-management
Barrier Ownership Explained: 4 Roles That Keep Controls Working
Barrier ownership explains the four roles that keep a critical control alive: owner, verifier, decision owner, and executive sponsor.
safety-leadership
How a Consumer-Goods Operation Cut Accident Ratio 50% in 180 Days by Turning Follow-Up Into a Control System
A PepsiCo South America case study showing how follow-up became a control system and helped cut accident ratio 50% in 180 days.
