Andreza Araújo

Academic Foundation and Technical Expertise
Holding degrees in Civil Engineering and Occupational Safety Engineering from Universidade Estadual de Campinas (Unicamp), Araújo enhanced her credentials with a Master’s in Environmental Diplomacy from the University of Geneva
(Switzerland) and executive education in Corporate Sustainability from IMD Lausanne16. Her multicultural profile includes certifications as Safety Leader from The Conference Board (Belgium), Japanese management immersion through the JAME Program, and Executive Coaching training at Ohio University.
Corporate Impact and Operational Innovations
As LATAM SHE Director at Unilever and Senior EHS Manager for Latin America at PepsiCo, she implemented systems achieving 86% accident reduction between 2007-2015. At Votorantim Cimentos, she spearheaded the “BeSafe” program focusing on preventive behavioral analysis across 30 industrial sites. Her “14 Layers of Behavioral Observation” methodology became a reference standard at the International Labour Organization.

Literary Contributions and Educational Legacy
Author of 15 technical works translated into English, Spanish, and German, her seminal book “Safety Culture” (2015) remains the first Portuguese-language compendium on the subject, adopted as academic material in Brazilian universities. Through her Safety School, she has trained over 25,000 leaders across 30 countries.
Global Recognition and Institutional Representation
Multimedia Engagement and Intellectual Output
Strategic Vision and Advisory Leadership
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